Global bookmaker 1xBet claims it has an ‘unique collaboration contract’ with the Billie Jean King Mug by Gainbridge, which it refers to as ‘the premier, year-long, international group competition in women’s tennis’.
The tournament is objected to between teams made up of gamers from private nations, at multiple places across the globe, and is called the women’s ‘World Cup’ of tennis.
According to the contract, the 1xBet logo design will certainly be displayed around the tennis courts made use of for the competition, and on various other media possessions throughout the playoffs, qualifiers, and finals.
The on-line wagering expert for sporting activities says that as main betting partner, 1xBet ‘will get the legal rights to make use of the Billie Jean King Cup by Gainbridge copyright’.
Kerstin Lutz, chief executive of Billie Jean King Cup Ltd, was cited as claiming in a joint press release: ‘We enjoy to announce and invite a brand-new sponsor companion for the Billie Jean King Mug, our Authorities Global Betting Companion, 1xBet.’
She added: ‘With their experience and experience collaborating with sporting activities rights holders, we are delighted to see just how we can bring the collaboration to life from the qualifiers in April onwards.’
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Mark Wilson, a 1xBet rep, was quoted as commenting in the very same upgrade: ‘Authorizing a sponsorship contract with Billie Jean King Mug is another milestone in the history of 1xBet.
‘The agreement with one of the most prestigious ladies’s national team tennis tournament is a purposefully vital step that opens up brand-new possibilities for promoting the brand name amongst followers of the most popular tennis event.’
He added: ‘By investing in female sporting activities tournaments, we contribute to the assistance of females in specialist sports.’
Based on the news, the Billie Jean King Cup is called the biggest annual global group competition in females’s sport, with a record 146 countries entering in 2025.
The 2025 finals were held in Malaga, Spain, with the champions Italy taking home US$ 2.4 million in prize money.
